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跨文化交際與地球村民 版權信息
- ISBN：9787040469899
- 條形碼：9787040469899 ; 978-7-04-046989-9
- 裝幀：暫無
- 冊數：暫無
- 重量：暫無
- 所屬分類：>
跨文化交際與地球村民 內容簡介
《iCourse·課程：跨文化交際與地球村民/大學英語應用類課程系列》基于“知行合一”的跨文化交際模式，遵循循序漸進、與時俱進、學以致用的原則。通過對中西方文化異同的展示和分析，努力剖析其中蘊涵的深層文化根源，提供豐富的跨文化交際語境，引導學生發現問題之源，培養分析問題和解決問題的能力，增強多元文化意識，克服民族文化中心主義，提高跨文化交際能力。我們圍繞主題，精心選擇每一篇文章，用心設計每一個練習，并根據多年積累的跨文化交際教學的經驗和使用《iCourse·課程：跨文化交際與地球村民/大學英語應用類課程系列》的體會，參考和整合了國內外新素材，推出了這本與“愛課程”相匹配、供高等學校非英語專業本科學生使用的教材。 《iCourse·課程：跨文化交際與地球村民/大學英語應用類課程系列》南十個主題構成十個單元。前七個單元與“愛課程”上的七個講課專題一一對應，依次是：全球化與跨文化交際、交際與文化、言語交際、非言語交際、文化價值觀、文化休克和跨文化交際能力。從第八單元起的后三個單元是全新的內容，依次是：教育中的跨文化交際、商業中的跨文化交際、網絡中的跨文化交際！秈Course·課程：跨文化交際與地球村民/大學英語應用類課程系列》各單元既獨立成章，又前后貫通，環環緊扣，從理論到實踐，無不體現出編者的用心良苦。每個單元由四個模塊組成：Warmup，Readings，Exercises，and Additional Reading。我們從引出主題、導入主題內容，再到練習和拓展，力求從不同視角介紹和探討跨文化交際的主要內容和一些重要問題，也給學有余力的學生對同一主題提供了進一步研修的閱讀文獻。每單元的練習又分為四個部分：Cultural Quiz，Group Discussion，Intercultural Practice，和Case Studies，內容豐富，趣味性、互動性、操作性均很強，可供學生課內外討論或實踐。希望通過這些環節的訓練，促使學生主動把跨文化交際知識轉化為有效得體的跨文化交際行為，真正做到知行合一，知行并進，行其所知，知其所行，全面提高自身的綜合素養，在全球化時代做個合格的地球村民。
跨文化交際與地球村民 目錄
Unit 1 Globalization and Intercultural
Communication
Part 1 Warm Up
Part 2 Readings
Passage 1 What Is Globalization
Passage 2 Thinking Globally
Passage 3 What Is Intercultural Communication
Part 3 Exercises
Part 4 Additional Reading
Jack Ma Brings Alibaba to the U．S．
Unit2 Communication and Culture
Part 1 Warm Up
Part 2 Readings
Passage 1 A Wide-Angle View of Communication
Passage 2 What Culture Means to Us
Passage 3 Images of Culture
Part 3 Exercises
Part 4 Additional Reading
Functions of Culture
Unit3 VerbaICommunication
Part 1 Warm Up
Part 2 Readings
Passage 1 Verbal Language in Intercultural Communication
Passage 2 Direct and Indirect Communication Styles
Passage 3 Addressing People
Part 3 Exercises
Part 4 Additional Reading
Cultural Differences in Verbal Communication
Unit4 NonverbaICommunication
Part 1 Warm Up
Part 2 Readings
Passage 1 The Basics of Nonverbal Communication
Passage 2 Kinesics and Proxemics
Passage 3 Paralanguage and Chronemics
Part 3 Exercises
Part 4 Additional Reading
Do's and Taboos： Cultural Aspects of International Business
Unit 5 CulturaIValues
Part 1 Warm Up
Part 2 Readings
Passage 1 The Role of Values in Intercultural Communication
Passage 2 Patterns of Friendship
Passage 3 Family Structure
Part 3 Exercises
Part 4 Additional Reading
Hofstede-Bond Research on CulturalValue Orientations
Unit 6 Culture Shock
Part 1 Warm Up
Part 2 Readings
Passage 1 What Is Culture Shock
Passage 2 Symptoms and Effects of Culture Shock
Passage 3 Constructing Adaptive Cultural Transformation Competence
Part3 Exercises
Part 4 Additional Reading
Why Is Reverse Culture Shock Worse Than Culture Shock
Unit 7 Intercultural Communication Competence
Part 1 Warm Up
Part 2 Readings
Passage 1 Intercultural Communication Competence
Passage 2 Potential Barriers to Effective Intercultural Communication
Passage 3 Improving Intercultural Communication
Part 3 Exercises
Part 4 Additional Reading
Cultural Literacy： Understanding and Respect for the Cultural Aspects of Sustainability
Unit 8 Intercultural Communication for Education
Part 1 Warm Up
Part 2 Readings
Passage 1 Intercultural Communication in Higher Education Context： Pedagogical and Personal Imperatives
Passage 2 Intercultural Pedagogy： The Role of Education in Intercultural Communication
Passage 3 Multicultural Education： Learning Styles in a Multicultural Classroom
Part 3 Exercises
Part 4 Additional Reading
Chinese Students Adjust to American Education： When East Meets West， Differences Abound
Unit 9 Intercultural Communication for Business
Part 1 Warm Up
Part 2 Readings
Passage 1 Cross-Cultural Solutions for International Business
Passage 2 Ten Strategies for Success Abroad
Passage 3 Intercultural Communication in the Global Workplace
Part 3 Exercises
Part 4 Additional Reading
Culture in Advertising
Unit 10 Intercultural Communication For Cyberspace
Part 1 Warm Up
Part 2 Readings
Passage 1 Living Language
Passage 2 The Impact of New Media on Intercultural Communication
Passage 3 The Role of Social Media in Intercultural Learning
Part 3 Exercises
Part 4 Additional Reading
Globalization， Networking and Intercultural Communication
Bibliography
Communication
Part 1 Warm Up
Part 2 Readings
Passage 1 What Is Globalization
Passage 2 Thinking Globally
Passage 3 What Is Intercultural Communication
Part 3 Exercises
Part 4 Additional Reading
Jack Ma Brings Alibaba to the U．S．
Unit2 Communication and Culture
Part 1 Warm Up
Part 2 Readings
Passage 1 A Wide-Angle View of Communication
Passage 2 What Culture Means to Us
Passage 3 Images of Culture
Part 3 Exercises
Part 4 Additional Reading
Functions of Culture
Unit3 VerbaICommunication
Part 1 Warm Up
Part 2 Readings
Passage 1 Verbal Language in Intercultural Communication
Passage 2 Direct and Indirect Communication Styles
Passage 3 Addressing People
Part 3 Exercises
Part 4 Additional Reading
Cultural Differences in Verbal Communication
Unit4 NonverbaICommunication
Part 1 Warm Up
Part 2 Readings
Passage 1 The Basics of Nonverbal Communication
Passage 2 Kinesics and Proxemics
Passage 3 Paralanguage and Chronemics
Part 3 Exercises
Part 4 Additional Reading
Do's and Taboos： Cultural Aspects of International Business
Unit 5 CulturaIValues
Part 1 Warm Up
Part 2 Readings
Passage 1 The Role of Values in Intercultural Communication
Passage 2 Patterns of Friendship
Passage 3 Family Structure
Part 3 Exercises
Part 4 Additional Reading
Hofstede-Bond Research on CulturalValue Orientations
Unit 6 Culture Shock
Part 1 Warm Up
Part 2 Readings
Passage 1 What Is Culture Shock
Passage 2 Symptoms and Effects of Culture Shock
Passage 3 Constructing Adaptive Cultural Transformation Competence
Part3 Exercises
Part 4 Additional Reading
Why Is Reverse Culture Shock Worse Than Culture Shock
Unit 7 Intercultural Communication Competence
Part 1 Warm Up
Part 2 Readings
Passage 1 Intercultural Communication Competence
Passage 2 Potential Barriers to Effective Intercultural Communication
Passage 3 Improving Intercultural Communication
Part 3 Exercises
Part 4 Additional Reading
Cultural Literacy： Understanding and Respect for the Cultural Aspects of Sustainability
Unit 8 Intercultural Communication for Education
Part 1 Warm Up
Part 2 Readings
Passage 1 Intercultural Communication in Higher Education Context： Pedagogical and Personal Imperatives
Passage 2 Intercultural Pedagogy： The Role of Education in Intercultural Communication
Passage 3 Multicultural Education： Learning Styles in a Multicultural Classroom
Part 3 Exercises
Part 4 Additional Reading
Chinese Students Adjust to American Education： When East Meets West， Differences Abound
Unit 9 Intercultural Communication for Business
Part 1 Warm Up
Part 2 Readings
Passage 1 Cross-Cultural Solutions for International Business
Passage 2 Ten Strategies for Success Abroad
Passage 3 Intercultural Communication in the Global Workplace
Part 3 Exercises
Part 4 Additional Reading
Culture in Advertising
Unit 10 Intercultural Communication For Cyberspace
Part 1 Warm Up
Part 2 Readings
Passage 1 Living Language
Passage 2 The Impact of New Media on Intercultural Communication
Passage 3 The Role of Social Media in Intercultural Learning
Part 3 Exercises
Part 4 Additional Reading
Globalization， Networking and Intercultural Communication
Bibliography
展開全部
跨文化交際與地球村民 節選
《iCourse·課程：跨文化交際與地球村民/大學英語應用類課程系列》： In North America，I am regarded as a visible minority due to my Asianappearance.In order to maintain my L2 social identity，i.e.，to be acceptedas a member of the target culture，which was a very important factor tothe success of my professional career，I made extra efforts to improve mycommunication skills and mannerism in communication encounters.Due tomy cultural adaptation，I am often taken or mistaken for a Chinese American.While being identified as a Chinese American can be a symbol of success ofacculturation，it is not necessarily so within the Chinese community.I found ithard to be Americanized when I was with my Chinese friends.For instance， inan only—Chinese group，speaking English would be regarded as odd or showingoff；likewise， dressing like Americans would be thought of as being alienatedfrom the Chinese inner group. Sometimes，I preferred to reveal my Chinese ethnic identity amongAmerican friends，or mixed groups when talking about something I was veryproud of，such as Chinese ethnic food which I knew how to cook from home，and China's long history with numerous dynasties.Sometimes，I preferredto conceal my Chinese ethnic identity when the topic under discussion wassomething for which China was often being criticized，like its treatment ofdissiclents，and the bureaucracy of the government. ……
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