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�������Ї����U�I���؟�ΰ�Ƥ����������AGRICULTURE-FOCUSED: In 2013�� China's agricultural insurance premium income rankedsecond around the world�� realizing the main crop coverage area of 1.106 billion mu ��1 mu=0.0667hectares���� the amount insured of 1.39 trillion Yuan�� farmer households insured of 214 million��indemnities of 20.86 billion Yuan and farmers receiving indemnity of 33.67 million.ACCOUNTABLE: In 2013�� liability insurance in China had provided businesses and individuals inall industries with risk protection amounting close to 49 trillion Yuan�� an increase of 16.5% overthe last year; insurance indemnity payment reaching 8.9 billion Yuan�� an increase of 18.7% overthe last year. Liability insurance coverage has expanded to environmental protection�� health�� foodsafety�� education�� transportation�� tourism�� and other dozens of areas.����OPEN: By the end of 2013�� a total of 56 foreign institutions from 15 countries had founded56 commercial institutions and 123 foreign institutions from 21 countries had set up 137representative offices in China�� holding a market share of 3.95%. China has set up 31 commercialinsurance institutions overseas. The insurance industry has fully performed its commitments tojoin WTO and speeded up the strategy of "Go Global".HUMANISTIC: By the end of 2013�� China had set up 326 insurance dispute mediationorganizations�� successful mediated cases up to 26��000�� involving 840 million Yuan and 170��000inbound calls through hotline "12378"�� customer satisfaction rate more than 98%. 2013 KPMGGlobal Survey pointed out that China's insurance respondents' customer experience hadimproved most�� an increase of 11 percentage points higher than the global average.����INNOVATIVE: By the end of 2013�� more than 170 insurance companies had offered a total ofover 7��000 products�� 10 kinds of new insurance products every day on average. On November11�� 2013�� Tao bao "Back Freight Insurance" reached 30 billion Yuan in a single day�� generating120 million policies�� at the average premium of only 0.47 Yuan�� far less than the printing fee of amanual insurance policy.��������