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國際商務函電 版權信息
- ISBN:9787506449885
- 條形碼:9787506449885 ; 978-7-5064-4988-5
- 裝幀:暫無
- 冊數:暫無
- 重量:暫無
- 所屬分類:>>
國際商務函電 內容簡介
本教材采用英文撰寫,以案例分析為主線,突出可讀性和實用性特點。共分十三章,涵蓋書信結構、詢價與回復、資信調查、促銷、報盤與還盤、訂單、支付、包裝、保險、運輸、索賠、代理、商務合同等外貿業務各環節所涉及的信函寫作要領和寫作技巧。每章附有練習題及答案,以便知識的加強和鞏固。
本書是高等學校國際經濟與貿易專業、經濟與管理類專業的雙語教材,對于從事外貿業務的實際工作者亦是非常實用的參考書。
國際商務函電 目錄
Chapter 1 Business Letter Writing
Ⅰ. Essentials of Business Letter Writing
Ⅱ. Layout of a Business Letter
Ⅲ. Miscellaneous Matters
Ⅳ. Envelope Addressing
Ⅴ. Format of Letters
Exercises
Chapter 2 Enquiries and Replies
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 3 Status Inquiry
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 4 Sales Promotion
Ⅰ. Introduction
Ⅱ. Sample Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 5 Offers and Counter -offers
Ⅰ. Introduction
Ⅱ. Sample Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 6 Orders
Ⅰ. Introduction
Ⅱ. Sample Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 7 Terms of Payment
Ⅰ. Introduction
Ⅱ. Sample Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 8 Packing
Ⅰ. Introduction
Ⅱ.Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 9 Shipment
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 10 Insurance
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 11 Claims
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 12 Agencies
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 13 Business Contract Writing
Ⅰ. Basic Concept of Contract
Ⅱ. Categories of Business Contract
Ⅲ. The Structure of Business Contract
Ⅳ. Features of Business Contract
Ⅴ. Sample
Exercises
Appendix Ⅰ Solutions
Appendix Ⅱ Vocabulary
參考文獻
Ⅰ. Essentials of Business Letter Writing
Ⅱ. Layout of a Business Letter
Ⅲ. Miscellaneous Matters
Ⅳ. Envelope Addressing
Ⅴ. Format of Letters
Exercises
Chapter 2 Enquiries and Replies
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 3 Status Inquiry
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 4 Sales Promotion
Ⅰ. Introduction
Ⅱ. Sample Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 5 Offers and Counter -offers
Ⅰ. Introduction
Ⅱ. Sample Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 6 Orders
Ⅰ. Introduction
Ⅱ. Sample Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 7 Terms of Payment
Ⅰ. Introduction
Ⅱ. Sample Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 8 Packing
Ⅰ. Introduction
Ⅱ.Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 9 Shipment
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 10 Insurance
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 11 Claims
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 12 Agencies
Ⅰ. Introduction
Ⅱ. Specimen Letters
Ⅲ. Terms and Expressions
Ⅳ. Useful Sentences
Exercises
Chapter 13 Business Contract Writing
Ⅰ. Basic Concept of Contract
Ⅱ. Categories of Business Contract
Ⅲ. The Structure of Business Contract
Ⅳ. Features of Business Contract
Ⅴ. Sample
Exercises
Appendix Ⅰ Solutions
Appendix Ⅱ Vocabulary
參考文獻
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