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大學生進階職場一本通(本科教材) 版權信息
- ISBN：9787115511430
- 條形碼：9787115511430 ; 978-7-115-51143-0
- 裝幀：一般膠版紙
- 冊數：暫無
- 重量：暫無
- 所屬分類：>>
大學生進階職場一本通(本科教材) 內容簡介
本書圍繞著故事的主人公通信工程師張長弓的職業發展展開，介紹了其在校期間職業素養訓練及項目從投標到項目結束的職業素養知識和實踐，突出實際應用。進階職場階段主要為求職能力提升及大學生創業實戰訓練，這個階段將對求職心態引導、簡歷撰寫及面試相關知識做重要訓練；提高學生的創業能力及創業技巧，將加速學生的職業發展及成功。
大學生進階職場一本通(本科教材) 目錄
目錄
項目一 打造企業精英·······································1
項目簡介·······················································1
任務一：探究企業管理制度·······································2
一、初識企業管理制度概念····································2
二、企業管理制度大全········································6
任務二：解析企業人力資源管理···································6
一、薪酬管理················································6
二、績效管理················································10
任務三：精進自我管理··········································13
一、自媒體能力···············································14
二、責任與擔當················································17
三、領導力···················································20
項目總結·······················································26
項目二 我的職場華麗轉身···································27
項目簡介······················································27
任務一：職業生涯重新定位······································28
一、職業路徑···············································29
二、重新評估自己的職業路徑··································30
三、應屆畢業生職前建議·····································33
任務二：職場升遷中的心理準備··································34
一、職場升遷中調整自己心態的方法···························35
二、猴子管理理論···········································35
三、應對策略···············································36
項目總結······················································37
項目三 下一站：全新開始···································39
項目簡介·····················································39
任務一：找準求職目標·········································41
一、調整就業心態··········································41
二、正確了解各崗位的優勢劣勢······························42
任務二：獲取就業信息·········································46
任務三：簡歷的撰寫···········································49
一、簡歷的基本構成要素····································50
二、簡歷的三大類型········································51
三、簡歷加分的訣竅········································52
任務四：面試 巧心思·······································58
一、面試前的準備···········································58
二、面試中的應對···········································61
三、面試收尾工作···········································66
項目總結······················································67
項目四 保障就業權益······································69
項目簡介····················································69
任務一：甄別就業陷阱··········································71
一、就業常見陷阱··········································71
二、就業陷阱案例分析······································73
任務二：保障合法權益·········································75
一、勞動合同···············································75
二、勞動爭議的處理·········································77
項目總結·····················································81
項目五 職場不停歇············································83
項目簡介······················································83
任務一：順利通過試用期········································85
一、初入職場常見問題·······································85
二、職場常見問題應對策略···································87
任務二：培養良好的工作習慣····································91
任務三：避開職場潛規則·········································96
一、借助小差錯，建立親和力·································97
二、雙贏思維，遠離角斗場···································98
三、懂得“看臉色”··········································98
四、不要做壞情緒的傳遞者···································99
項目總結······················································102
項目六 敢闖會闖··············································103
項目簡介····················································103
任務一：做好創業準備········································106
一、大學生創業概述········································106
二、創業精神···············································113
三、“互聯網+”時代的你·····································121
任務二：捕捉創業機會·········································126
一、創業構想···············································126
二、識別創業機會···········································130
任務三：設計創業意愿·········································133
項目總結····················································135
項目七 創意用在線 ··········································137
項目簡介···················································137
任務一：發掘品類創新·······································139
一、什么是品類創新·······································139
二、開創新品類············································140
三、專利申請·············································144
任務二：實現品類營銷·······································147
一、什么是營銷···········································148
二、營銷三要素············································149
三、營銷“讀心術”·········································150
四、營銷計劃·············································153
項目總結···················································157
項目八 創業大賽實訓·······································159
項目簡介·····················································159
任務一：結構商業模式畫布····································161
一、經典商業模式畫布·······································161
二、精益創業畫布···········································163
三、戰略示意圖·············································167
任務二：分析資本運作··········································168
一、融資··················································168
二、資本效應···············································172
三、項目投資計劃書········································176
任務三：感受雙創大賽········································179
一、大學生雙創大賽詳解·····································179
二、大學生雙創大賽路演·····································187
三、大學生雙創大賽評價階段·································189
四、大學生雙床大賽項目及成果展示···························190
項目總結······················································192
展開全部
大學生進階職場一本通(本科教材) 作者簡介
張云，多年人力資源從業經驗，平均8年以上職業素養課程講授經驗；對學生管理、職業素養授課有自己 到的見解。
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