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供應鏈管理(英文版·第7版)(工商管理經典叢書·核心課系列) 版權信息
- ISBN：9787300296234
- 條形碼：9787300296234 ; 978-7-300-29623-4
- 裝幀：一般膠版紙
- 冊數：暫無
- 重量：暫無
- 所屬分類：>>
供應鏈管理(英文版·第7版)(工商管理經典叢書·核心課系列) 內容簡介
本書是供應鏈管理領域的經典著作，曾榮獲美國工業工程師學會頒發的“年度圖書獎”。本書具有以下特色：
·將供應鏈管理的實際運作與戰略管理的思想有機結合在一起，將供應鏈的設計、規劃和運作統一考慮。
·內容系統全面，提出了供應鏈績效的六個驅動因素——設施、庫存、運輸、信息、采購和定價，并以這六個驅動因素為主線，闡述了相應的供應鏈管理知識。
·實用性強，精選了大量新的優選實例，介紹了很多實用的定量分析工具和解析方法，促使讀者進行批判性思考，定義、解決供應鏈問題。
·欄目豐富，體例規范，每章提煉了學習目標，并配有豐富的實例、討論題、練習題與案例。
第７版是近期新版，較上一版進行了較大的更新：對各章內容進行了重新調整；增加了新的內容，如第3章對供應鏈決策與企業財務績效之間的聯系進行了詳細說明，第4章增加了對在線銷售和全渠道零售的討論，4章以孟買達巴瓦拉為例分析了當日交付網絡成敗的關鍵影響因素，7章增加了對可持續性定價的討論以及有關激勵和監管對可持續性影響的新內容；對所有案例信息進行了更新，增加了部分案例和練習題。
供應鏈管理(英文版·第7版)(工商管理經典叢書·核心課系列) 目錄
第Ⅰ篇 構建分析供應鏈的戰略框架
第1章 理解供應鏈
第2章 實現供應鏈戰略匹配
第3章 供應鏈驅動因素與衡量指標
第Ⅱ篇 設計供應鏈網絡
第4章 分銷網絡設計及其在全渠道零售中的應用
第5章 供應鏈的網絡設計
第6章 設計全球供應鏈網絡
第Ⅲ章 供應鏈供需的計劃和協調
第7章 供應鏈中的需求預測
第8章 供應鏈綜合計劃
第9章 供應鏈中的銷售和運作計劃
第10章 供應鏈的協調
第Ⅳ篇 供應鏈庫存的計劃和管理
第11章 供應鏈的規劃經濟管理：周轉庫存
第12章 供應鏈的不確定性管理：安全庫存
第13章 產品可獲性與利潤
第Ⅴ篇 運輸網絡的設計和規劃
第14章 供應鏈中的運輸
第Ⅵ篇 供應鏈跨職能驅動因素的管理
第15章 供應鏈的采購決策
第16章 供應鏈的定價和收入管理
第17章 可持續性和供應鏈
展開全部
供應鏈管理(英文版·第7版)(工商管理經典叢書·核心課系列) 節選
This book is targeted toward an academic as well as a practitioner audience. On the academic side, it is appropriate for MBA students, engineering master’s students, and senior undergraduate stu-dents interested in supply chain management and logistics. It can also serve as a suitable reference for both concepts as well as providing a methodology for practitioners in consulting and industry.The seventh edition has focused on changes that enhance students’ ability to sharpen their critical think-ing and data analytics skills as they study with the book. All concepts discussed in the book are linked to strategic decision making in a supply chain, and all quantitative ideas are illustrated using spreadsheets that can be implemented in practice. Some specific changes in the seventh edition include:. The link between supply chain decisions and the financial performance of a firm is developed in detail in Chapter 3.. The concepts underlying the design of distribution networks are illustrated in the context of omni-channel retailing in Chapter 4. The evolution of retailing is used throughout the book to illustrate the link between supply chain concepts and strategic decision making in a supply chain.. Each section of each chapter in the book is associated with a clearly identified learning objective that is summarized at the end of the section.. We have added new mini-cases in Chapters 5, 8, and 15. Information in other cases has been updated to be current.. New exercises have been added in several chapters.. For all numerical examples discussed in the book, we have developed spreadsheets that students can use to understand the concept at a deeper level. These spreadsheets are referred to in the book and allow the student to try different “what-if” analyses. These spreadsheets are available at www.pearsonhighered.com/chopra along with basic guidance on how they may be created and used.. We have continued to add current examples throughout the book, with a particular focus on bringing in more global examples.To be successful, supply chain practitioners must be able to formulate effective supply chain strategy and be able to solve any resulting supply chain problems using the available analytical tools. In a supply chain class this creates the challenge of teaching students to think strategically while support-ing their decisions with robust quantitative analysis. This book is designed to help faculty and stu-dents overcome this challenge through its conceptual and pedagogical structure. Conceptually, the book aims to develop an understanding of the following key areas and their interrelationships:. The strategic role of a supply chain. The key strategic drivers of supply chain performance. Analytic methodologies for supply chain analysisTo illustrate the strategic importance of good supply chain management, we provide many current examples to show how companies have succeeded through effective supply chain management or failed because of weak supply chain management. Our strategic framework, the use of Excel-based models to explain analytic methodologies, and several mini-cases to help students internalize the link between the analytic methodologies and strategic decision making provide peda-gogical support for faculty using the book.Within the strategic framework, we identify facilities, inventory, transportation, information, sourcing, and pricing as the key drivers of supply chain performance. The book is structured to dig deeper into each driver to understand its role in the success of a supply chain, its interaction with other drivers, analytic methodologies to support decisions related to the driver, and managerial levers related to the driver that help improve sup-ply chain performance.A Consistent Strategic Framework Every analytic methodology is illustrated with its application in Excel. Students have access to the associated Excel file along with instructions to construct and use the file. The Excel files help students deepen their understanding of the link between the analytic models and the strate-gic decisions they support.Most chapters have mini cases that can be used by faculty to ensure that students can apply the concepts and methodologies in the context of strategic decision making for a business.DEVELOPING CAREER SKILLSSkills learned in this book will be of great use no matter what path students choose to follow. The book is developed with the premise that good strategic decisions cannot be made without access to relevant analytics, and all analytics should be designed to support decision making. As a result, students will develop critical thinking, the ability to formulate and analyze problems, and sup-port their recommendations with analytics that uses data literacy and computing skills.. Every chapter in the book pushes students to think criti-cally in order to define and solve supply chain problems. For example, Chapter 4 develops a framework for distri-bution networks and then pushes students to think about how retailing may evolve in the future as consumer pref-erences and technology change. The first part of the chapter teaches frameworks and concepts related to the design of distribution networks. The last part of the chap-ter then pushes the students to analyze retailing by apply-ing the knowledge they have gained in order to decide how retailers need to change in order to succeed in the 21st century.. All the analytics in the book are developed through the use of Microsoft Excel. This helps students develop data literacy, computing skills, and the knowledge of how to apply information technology to support decision mak-ing. The analytics that are developed in these chapters in turn support the framework laid out in Chapter 4. Whereas Chapter 4 helps students to think conceptually about why certain retailing models have succeeded for selling jew-elry while others have failed, the succeeding chapters help students quantify financial metrics for different retail networks. As a result, students learn how to use data and models to improve strategic decision making.
供應鏈管理(英文版·第7版)(工商管理經典叢書·核心課系列) 作者簡介
蘇尼爾·喬普拉（Sunil Chopra）美國西北大學凱洛格商學院運作管理與信息系統方向IBM特聘杰出教授。曾擔任該學院臨時院長、主管課程與教學的高級副院長。在紐約州立大學石溪分校獲得運籌學博士學位。在加入凱洛格商學院之前，曾在紐約大學任教，并在IBM研究所工作過一年。教學和科研方向為供應鏈與物流管理、運作管理、組合優化和電信網絡設計。曾多次在凱洛格商學院的MBA及EMBA項目中獲得教學獎項。共發表論文50多篇，出版專著兩部。曾擔任Management Science雜志的編輯部主任，Manufacturing & Service Operations Management, Operations Research和Decision Sciences Journal副主編。為多家企業提供供應鏈和運作管理領域的咨詢。
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