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經濟學基礎 版權信息
- ISBN：9787121296789
- 條形碼：9787121296789 ; 978-7-121-29678-9
- 裝幀：暫無
- 冊數：暫無
- 重量：暫無
- 所屬分類：>
經濟學基礎 本書特色
本書按照加強學生實踐和思維能力為本位的思想和“必需、夠用”的原則，立足于提高學生整體素質和學生綜合職業能力，特別是創新能力和實踐能力的培養，在認真總結本課程教學實踐的基礎上，力求準確地闡述經濟學的基本理論、基本政策、基本概念和基本方法；積極借鑒發達國家，特別是西方現行經濟學教材的長處，充分吸收了國內外本學科理論研究成果和經濟學國內外實踐的新成果、新經驗和新材料，深入淺出地闡述了經濟學內容體系，突出了以培養學生技術應用能力為主線的高職高專教育的特色，體現了教材內容和形式上的創新性。
經濟學基礎 內容簡介
本書按照加強學生實踐和思維能力為本位的思想和“必需、夠用”的原則，立足于提高學生整體素質和學生綜合職業能力，特別是創新能力和實踐能力的培養，在認真總結本課程教學實踐的基礎上，力求準確地闡述經濟學的基本理論、基本政策、基本概念和基本方法；積極借鑒發達國家，特別是西方現行經濟學教材的長處，充分吸收了國內外本學科理論研究成果和經濟學國內外實踐的新成果、新經驗和新材料，深入淺出地闡述了經濟學內容體系，突出了以培養學生技術應用能力為主線的高職高專教育的特色，體現了教材內容和形式上的創新性。
經濟學基礎 目錄
目 錄
**章 導論 ································································································ 1
導讀案例 ································································································ 1
**節 經濟學概述 ················································································· 2
第二節 經濟學的研究對象 ········································································ 6
第三節 經濟學的研究內容 ······································································· 12
第四節 經濟學的基本研究方法 ································································· 15
關鍵概念 ······························································································· 18
知識小結 ······························································································· 18
思考作業題 ···························································································· 19
第二章 供求理論 ························································································· 20
導讀案例 ······························································································· 20
**節 需求理論 ··················································································· 21
第二節 供給定理 ··················································································· 25
第三節 均衡價格理論及其應用 ································································· 29
第四節 彈性理論及其應用 ······································································· 34
關鍵概念 ······························································································· 41
知識小結 ······························································································· 41
思考作業題 ···························································································· 42
第三章 消費者行為理論 ················································································ 44
導讀案例 ······························································································· 44
**節 基數效用論 ················································································ 45
第二節 序數效用論 ················································································ 52
第三節 消費者行為理論的應用 ································································· 57
關鍵概念 ······························································································· 61
知識小結 ······························································································· 61
思考作業題 ···························································································· 62
第四章 生產者行為理論 ················································································ 65
導讀案例 ······························································································· 65
**節 生產函數 ··················································································· 65
第二節 短期生產理論 ············································································ 69
第三節 長期生產理論 ············································································ 73
第四節 規模經濟 ··················································································· 77
關鍵概念 ······························································································ 79
知識小結 ······························································································ 79
思考作業題 ··························································································· 81
第五章 成本與收益理論 ··············································································· 84
導讀案例 ······························································································ 84
**節 成本與成本函數 ········································································· 85
第二節 短期成本分析 ············································································ 89
第三節 長期成本分析 ············································································ 93
第四節 企業收益與利潤*大化原則 ·························································· 97
關鍵概念 ·············································································
**章 導論 ································································································ 1
導讀案例 ································································································ 1
**節 經濟學概述 ················································································· 2
第二節 經濟學的研究對象 ········································································ 6
第三節 經濟學的研究內容 ······································································· 12
第四節 經濟學的基本研究方法 ································································· 15
關鍵概念 ······························································································· 18
知識小結 ······························································································· 18
思考作業題 ···························································································· 19
第二章 供求理論 ························································································· 20
導讀案例 ······························································································· 20
**節 需求理論 ··················································································· 21
第二節 供給定理 ··················································································· 25
第三節 均衡價格理論及其應用 ································································· 29
第四節 彈性理論及其應用 ······································································· 34
關鍵概念 ······························································································· 41
知識小結 ······························································································· 41
思考作業題 ···························································································· 42
第三章 消費者行為理論 ················································································ 44
導讀案例 ······························································································· 44
**節 基數效用論 ················································································ 45
第二節 序數效用論 ················································································ 52
第三節 消費者行為理論的應用 ································································· 57
關鍵概念 ······························································································· 61
知識小結 ······························································································· 61
思考作業題 ···························································································· 62
第四章 生產者行為理論 ················································································ 65
導讀案例 ······························································································· 65
**節 生產函數 ··················································································· 65
第二節 短期生產理論 ············································································ 69
第三節 長期生產理論 ············································································ 73
第四節 規模經濟 ··················································································· 77
關鍵概念 ······························································································ 79
知識小結 ······························································································ 79
思考作業題 ··························································································· 81
第五章 成本與收益理論 ··············································································· 84
導讀案例 ······························································································ 84
**節 成本與成本函數 ········································································· 85
第二節 短期成本分析 ············································································ 89
第三節 長期成本分析 ············································································ 93
第四節 企業收益與利潤*大化原則 ·························································· 97
關鍵概念 ·············································································
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經濟學基礎 作者簡介
王建平，男，浙江東方職業技術學院，教研室主任，研究過課題溫州文化產業集群式發展研究。長期致力于經濟管理類專業基礎課教學。
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