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InDesign CC2019版式設(shè)計(jì)——設(shè)計(jì)+制作+印刷+商業(yè)模版(第3版)(附微課視頻)
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InDesign CC2019版式設(shè)計(jì)——設(shè)計(jì)+制作+印刷+商業(yè)模版(第3版)(附微課視頻) 版權(quán)信息
- ISBN：9787115525505
- 條形碼：9787115525505 ; 978-7-115-52550-5
- 裝幀：一般膠版紙
- 冊(cè)數(shù)：暫無(wú)
- 重量：暫無(wú)
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InDesign CC2019版式設(shè)計(jì)——設(shè)計(jì)+制作+印刷+商業(yè)模版(第3版)(附微課視頻) 本書(shū)特色
十二五國(guó)家級(jí)規(guī)劃教材 北京市精品教材微課版掃碼學(xué)習(xí)InDesign 2019版本寫(xiě)法與實(shí)際結(jié)合，包含13個(gè)商業(yè)實(shí)戰(zhàn)項(xiàng)目，理論與實(shí)踐結(jié)合。講解如何使用InDesign進(jìn)行數(shù)字化版式設(shè)計(jì)與制作。
InDesign CC2019版式設(shè)計(jì)——設(shè)計(jì)+制作+印刷+商業(yè)模版(第3版)(附微課視頻) 內(nèi)容簡(jiǎn)介
內(nèi)容提要 本書(shū)主要講解如何使用InDesign進(jìn)行數(shù)字化版式設(shè)計(jì)與制作。 全書(shū)共13個(gè)項(xiàng)目，項(xiàng)目01介紹了InDesign軟件的基礎(chǔ)知識(shí)；項(xiàng)目02-項(xiàng)目09分別介紹了單頁(yè)設(shè)計(jì)、折頁(yè)設(shè)計(jì)、廣告插頁(yè)設(shè)計(jì)、路線圖和裝飾圖案的繪制、畫(huà)冊(cè)和菜譜設(shè)計(jì)、商業(yè)表格的制作、出版物的版式設(shè)計(jì)和出版物的索引設(shè)計(jì)等知識(shí)；項(xiàng)目10-項(xiàng)目11講解了數(shù)字出版物設(shè)計(jì)、印刷品的輸出；項(xiàng)目12講解了一個(gè)實(shí)際的版式設(shè)計(jì)工作流程；項(xiàng)目13針對(duì)詳情頁(yè)和易拉寶的設(shè)計(jì)制作進(jìn)行了講解。 本書(shū)既可作為高等院校數(shù)字化版式設(shè)計(jì)課程的教材，也可作為從事版式設(shè)計(jì)相關(guān)工作的設(shè)計(jì)師參考。
InDesign CC2019版式設(shè)計(jì)——設(shè)計(jì)+制作+印刷+商業(yè)模版(第3版)(附微課視頻) 目錄
CONTENTS
目 錄
項(xiàng)目01 InDesign版式設(shè)計(jì)入門(mén) 001
任務(wù)1 掌握軟件的基礎(chǔ)知識(shí) ···························002
1．InDesign的軟件界面 ·····························002
2．菜單、工具箱和面板 ·····························002
3．常用功能快速入門(mén) ································006
任務(wù)2 掌握版式設(shè)計(jì)的基礎(chǔ)知識(shí) ·····················014
1．版面結(jié)構(gòu) ············································014
2．配色原則 ············································021
3．文字設(shè)計(jì) ············································024
項(xiàng)目02 單頁(yè)設(shè)計(jì)——文字的應(yīng)用 027
任務(wù)1 學(xué)習(xí)文字的基礎(chǔ)知識(shí) ···························028
1．創(chuàng)建文本框 ·········································028
2．添加文字 ············································029
3．文字屬性的設(shè)置 ···································030
任務(wù)2 名片設(shè)計(jì) ··········································032
1．制作名片 ············································032
2．知識(shí)拓展 ············································034
3．錯(cuò)誤解析 ············································040
任務(wù)3 宣傳單頁(yè)設(shè)計(jì) ····································041
1．設(shè)置和應(yīng)用復(fù)合字體 ·····························041
2．知識(shí)拓展 ············································045
3．錯(cuò)誤解析 ············································046
任務(wù)4 作業(yè) ················································047
項(xiàng)目03 折頁(yè)設(shè)計(jì)——樣式的設(shè)置 049
任務(wù)1 學(xué)習(xí)樣式的作用 ·································050
1．字符樣式 ············································050
2．段落樣式 ············································050
任務(wù)2 旅游宣傳折頁(yè)設(shè)計(jì) ······························052
1．置入文件 ············································052
2．串接文件 ············································053
3．段落樣式的設(shè)置和應(yīng)用 ··························053
4．知識(shí)拓展 ············································055
任務(wù)3 房地產(chǎn)宣傳折頁(yè)設(shè)計(jì) ···························059
1．載入樣式 ············································059
2．應(yīng)用樣式 ············································060
3．知識(shí)拓展 ············································061
任務(wù)4 作業(yè) ················································065
項(xiàng)目04 廣告插頁(yè)設(shè)計(jì)——顏色的設(shè)置 067
任務(wù)1 學(xué)習(xí)顏色設(shè)置的基礎(chǔ)知識(shí) ·····················068
1．認(rèn)識(shí)色板 ············································068
2．認(rèn)識(shí)顏色和漸變 ···································069
任務(wù)2 美容雜志插頁(yè)設(shè)計(jì) ······························070
1．新建和應(yīng)用顏色 ···································070
2．錯(cuò)誤解析 ············································073
任務(wù)3 服飾雜志插頁(yè)設(shè)計(jì) ······························074
1．漸變的設(shè)置和調(diào)整 ································074
2．知識(shí)拓展 ············································079
任務(wù)4 作業(yè) ················································081
項(xiàng)目05 路線圖和裝飾圖案繪制
——線條和圖形 083
任務(wù)1 學(xué)習(xí)繪圖的基礎(chǔ)知識(shí) ···························084
1．路徑的繪制 ·········································084
2．描邊的設(shè)置 ·········································085
任務(wù)2 鐵路交通示意圖的繪制 ························086
1．鐵路線的繪制 ······································086
2．描邊樣式的設(shè)置 ···································089
3．知識(shí)拓展 ············································090
4．錯(cuò)誤解析 ············································091
任務(wù)3 開(kāi)幕酒會(huì)舞臺(tái)布景設(shè)計(jì) ························092
1．繪制圖形 ············································092
2．組合圖形 ············································093
3．效果設(shè)置 ············································094
任務(wù)4 作業(yè) ················································095
項(xiàng)目06 畫(huà)冊(cè)和菜譜設(shè)計(jì)
——圖像的管理與編輯 097
任務(wù)1 了解合格的印刷圖片 ···························098
1．與InDesign有關(guān)的圖片格式 ····················098
2．與InDesign有關(guān)的色彩空間 ····················098
3．常用分辨率設(shè)置 ···································099
4．印前檢查 ············································100
任務(wù)2 室內(nèi)表現(xiàn)公司的畫(huà)冊(cè)設(shè)計(jì) ·····················102
1．置入圖片 ············································104
2．調(diào)整圖片的大小及位置 ··························107
3．知識(shí)拓展 ·············································111
4．錯(cuò)誤解析 ·············································115
任務(wù)3 酒樓的菜譜設(shè)計(jì) ··································116
1．移動(dòng)并縮放對(duì)象 ····································116
2．對(duì)齊并分布對(duì)象 ···································120
3．知識(shí)拓展 ············································120
4．錯(cuò)誤解析 ············································121
任務(wù)4 作業(yè) ················································121
項(xiàng)目07 商業(yè)表格的制作
——編輯處理表格 123
任務(wù)1 學(xué)習(xí)表格的基礎(chǔ)知識(shí) ···························124
1．表格的類型 ·········································124
2．表格的組成成分 ···································125
3．其他軟件表格的編輯處理 ·······················125
任務(wù)2 銷售單的制作 ····································128
1．新建表格 ············································128
2．單元格的設(shè)置 ······································129
3．設(shè)置文字內(nèi)容屬性 ································131
任務(wù)3 作業(yè) ················································131
項(xiàng)目08 出版物的版式設(shè)計(jì)
——版式的構(gòu)造與融合 133
任務(wù)1 學(xué)習(xí)頁(yè)面的基礎(chǔ)操作 ···························134
1．新建頁(yè)面 ············································134
2．選擇與調(diào)整頁(yè)面 ···································135
任務(wù)2 計(jì)算機(jī)類圖書(shū)設(shè)計(jì) ······························136
1．前期準(zhǔn)備 ············································137
2．庫(kù)的使用 ············································138
3．排版設(shè)計(jì)圖文 ······································138
4．知識(shí)拓展 ············································144
任務(wù)3 作業(yè) ················································145
項(xiàng)目09 出版物的索引——目錄的處理 147
任務(wù)1 學(xué)習(xí)目錄的基礎(chǔ)知識(shí) ···························148
1．目錄的作用 ·········································148
2．目錄的組成 ·········································148
3．創(chuàng)建目錄的基本流程 ·····························148
任務(wù)2 期刊的目錄設(shè)計(jì) ·································149
1．新建無(wú)前導(dǎo)符的目錄 ·····························149
2．設(shè)置目錄樣式 ······································150
3．知識(shí)拓展 ············································154
4．錯(cuò)誤解析 ············································155
任務(wù)3 圖書(shū)的目錄設(shè)計(jì) ·································156
1．新建和提取目錄 ···································156
2．設(shè)置具有前導(dǎo)符的樣式 ··························157
任務(wù)4 作業(yè) ················································161
目錄
項(xiàng)目10 數(shù)字出版物設(shè)計(jì)163
任務(wù)1 發(fā)布于PC電腦的電子雜志設(shè)計(jì) ··············164
1．SWF電子雜志介紹 ································164
2．設(shè)計(jì)制作靜態(tài)頁(yè)面 ································164
3．制作交互對(duì)象 ······································167
任務(wù)2 數(shù)字出版物的輸出設(shè)置 ························173
4．SWF輸出設(shè)置 ······································173
項(xiàng)目11 印刷品的輸出設(shè)置175
任務(wù)1 輸出PDF ··········································176
1．輸出印刷質(zhì)量的PDF ·····························176
2．輸出*小質(zhì)量的PDF ·····························178
任務(wù)2 打印設(shè)置 ··········································179
任務(wù)3 打包設(shè)置 ··········································181
項(xiàng)目12 工作流程實(shí)例183
任務(wù)1 排版前的工作 ····································184
1．分析Word原稿 ·····································184
2．信息收集 ············································185
任務(wù)2 排版流程 ··········································185
1．建立規(guī)范的文件 ···································185
2．排版工作中需要注意的問(wèn)題 ····················186
任務(wù)3 文件的檢查 ·······································190
任務(wù)4 打包輸出 ··········································193
任務(wù)5 版式設(shè)計(jì)職業(yè)發(fā)展建議及職業(yè)道德規(guī)范 ···194
1．職業(yè)發(fā)展建議 ······································194
2．職業(yè)道德規(guī)范 ······································195
項(xiàng)目13 綜合案例
——詳情頁(yè)易拉寶設(shè)計(jì) 197
任務(wù)1 文明之光詳情頁(yè)的制作 ························198
任務(wù)2 雜志詳情頁(yè)設(shè)計(jì) ·································201
任務(wù)3 人工智能詳情頁(yè)設(shè)計(jì) ···························207
任務(wù)4 易拉寶設(shè)計(jì) ·······································206
目 錄
項(xiàng)目01 InDesign版式設(shè)計(jì)入門(mén) 001
任務(wù)1 掌握軟件的基礎(chǔ)知識(shí) ···························002
1．InDesign的軟件界面 ·····························002
2．菜單、工具箱和面板 ·····························002
3．常用功能快速入門(mén) ································006
任務(wù)2 掌握版式設(shè)計(jì)的基礎(chǔ)知識(shí) ·····················014
1．版面結(jié)構(gòu) ············································014
2．配色原則 ············································021
3．文字設(shè)計(jì) ············································024
項(xiàng)目02 單頁(yè)設(shè)計(jì)——文字的應(yīng)用 027
任務(wù)1 學(xué)習(xí)文字的基礎(chǔ)知識(shí) ···························028
1．創(chuàng)建文本框 ·········································028
2．添加文字 ············································029
3．文字屬性的設(shè)置 ···································030
任務(wù)2 名片設(shè)計(jì) ··········································032
1．制作名片 ············································032
2．知識(shí)拓展 ············································034
3．錯(cuò)誤解析 ············································040
任務(wù)3 宣傳單頁(yè)設(shè)計(jì) ····································041
1．設(shè)置和應(yīng)用復(fù)合字體 ·····························041
2．知識(shí)拓展 ············································045
3．錯(cuò)誤解析 ············································046
任務(wù)4 作業(yè) ················································047
項(xiàng)目03 折頁(yè)設(shè)計(jì)——樣式的設(shè)置 049
任務(wù)1 學(xué)習(xí)樣式的作用 ·································050
1．字符樣式 ············································050
2．段落樣式 ············································050
任務(wù)2 旅游宣傳折頁(yè)設(shè)計(jì) ······························052
1．置入文件 ············································052
2．串接文件 ············································053
3．段落樣式的設(shè)置和應(yīng)用 ··························053
4．知識(shí)拓展 ············································055
任務(wù)3 房地產(chǎn)宣傳折頁(yè)設(shè)計(jì) ···························059
1．載入樣式 ············································059
2．應(yīng)用樣式 ············································060
3．知識(shí)拓展 ············································061
任務(wù)4 作業(yè) ················································065
項(xiàng)目04 廣告插頁(yè)設(shè)計(jì)——顏色的設(shè)置 067
任務(wù)1 學(xué)習(xí)顏色設(shè)置的基礎(chǔ)知識(shí) ·····················068
1．認(rèn)識(shí)色板 ············································068
2．認(rèn)識(shí)顏色和漸變 ···································069
任務(wù)2 美容雜志插頁(yè)設(shè)計(jì) ······························070
1．新建和應(yīng)用顏色 ···································070
2．錯(cuò)誤解析 ············································073
任務(wù)3 服飾雜志插頁(yè)設(shè)計(jì) ······························074
1．漸變的設(shè)置和調(diào)整 ································074
2．知識(shí)拓展 ············································079
任務(wù)4 作業(yè) ················································081
項(xiàng)目05 路線圖和裝飾圖案繪制
——線條和圖形 083
任務(wù)1 學(xué)習(xí)繪圖的基礎(chǔ)知識(shí) ···························084
1．路徑的繪制 ·········································084
2．描邊的設(shè)置 ·········································085
任務(wù)2 鐵路交通示意圖的繪制 ························086
1．鐵路線的繪制 ······································086
2．描邊樣式的設(shè)置 ···································089
3．知識(shí)拓展 ············································090
4．錯(cuò)誤解析 ············································091
任務(wù)3 開(kāi)幕酒會(huì)舞臺(tái)布景設(shè)計(jì) ························092
1．繪制圖形 ············································092
2．組合圖形 ············································093
3．效果設(shè)置 ············································094
任務(wù)4 作業(yè) ················································095
項(xiàng)目06 畫(huà)冊(cè)和菜譜設(shè)計(jì)
——圖像的管理與編輯 097
任務(wù)1 了解合格的印刷圖片 ···························098
1．與InDesign有關(guān)的圖片格式 ····················098
2．與InDesign有關(guān)的色彩空間 ····················098
3．常用分辨率設(shè)置 ···································099
4．印前檢查 ············································100
任務(wù)2 室內(nèi)表現(xiàn)公司的畫(huà)冊(cè)設(shè)計(jì) ·····················102
1．置入圖片 ············································104
2．調(diào)整圖片的大小及位置 ··························107
3．知識(shí)拓展 ·············································111
4．錯(cuò)誤解析 ·············································115
任務(wù)3 酒樓的菜譜設(shè)計(jì) ··································116
1．移動(dòng)并縮放對(duì)象 ····································116
2．對(duì)齊并分布對(duì)象 ···································120
3．知識(shí)拓展 ············································120
4．錯(cuò)誤解析 ············································121
任務(wù)4 作業(yè) ················································121
項(xiàng)目07 商業(yè)表格的制作
——編輯處理表格 123
任務(wù)1 學(xué)習(xí)表格的基礎(chǔ)知識(shí) ···························124
1．表格的類型 ·········································124
2．表格的組成成分 ···································125
3．其他軟件表格的編輯處理 ·······················125
任務(wù)2 銷售單的制作 ····································128
1．新建表格 ············································128
2．單元格的設(shè)置 ······································129
3．設(shè)置文字內(nèi)容屬性 ································131
任務(wù)3 作業(yè) ················································131
項(xiàng)目08 出版物的版式設(shè)計(jì)
——版式的構(gòu)造與融合 133
任務(wù)1 學(xué)習(xí)頁(yè)面的基礎(chǔ)操作 ···························134
1．新建頁(yè)面 ············································134
2．選擇與調(diào)整頁(yè)面 ···································135
任務(wù)2 計(jì)算機(jī)類圖書(shū)設(shè)計(jì) ······························136
1．前期準(zhǔn)備 ············································137
2．庫(kù)的使用 ············································138
3．排版設(shè)計(jì)圖文 ······································138
4．知識(shí)拓展 ············································144
任務(wù)3 作業(yè) ················································145
項(xiàng)目09 出版物的索引——目錄的處理 147
任務(wù)1 學(xué)習(xí)目錄的基礎(chǔ)知識(shí) ···························148
1．目錄的作用 ·········································148
2．目錄的組成 ·········································148
3．創(chuàng)建目錄的基本流程 ·····························148
任務(wù)2 期刊的目錄設(shè)計(jì) ·································149
1．新建無(wú)前導(dǎo)符的目錄 ·····························149
2．設(shè)置目錄樣式 ······································150
3．知識(shí)拓展 ············································154
4．錯(cuò)誤解析 ············································155
任務(wù)3 圖書(shū)的目錄設(shè)計(jì) ·································156
1．新建和提取目錄 ···································156
2．設(shè)置具有前導(dǎo)符的樣式 ··························157
任務(wù)4 作業(yè) ················································161
目錄
項(xiàng)目10 數(shù)字出版物設(shè)計(jì)163
任務(wù)1 發(fā)布于PC電腦的電子雜志設(shè)計(jì) ··············164
1．SWF電子雜志介紹 ································164
2．設(shè)計(jì)制作靜態(tài)頁(yè)面 ································164
3．制作交互對(duì)象 ······································167
任務(wù)2 數(shù)字出版物的輸出設(shè)置 ························173
4．SWF輸出設(shè)置 ······································173
項(xiàng)目11 印刷品的輸出設(shè)置175
任務(wù)1 輸出PDF ··········································176
1．輸出印刷質(zhì)量的PDF ·····························176
2．輸出*小質(zhì)量的PDF ·····························178
任務(wù)2 打印設(shè)置 ··········································179
任務(wù)3 打包設(shè)置 ··········································181
項(xiàng)目12 工作流程實(shí)例183
任務(wù)1 排版前的工作 ····································184
1．分析Word原稿 ·····································184
2．信息收集 ············································185
任務(wù)2 排版流程 ··········································185
1．建立規(guī)范的文件 ···································185
2．排版工作中需要注意的問(wèn)題 ····················186
任務(wù)3 文件的檢查 ·······································190
任務(wù)4 打包輸出 ··········································193
任務(wù)5 版式設(shè)計(jì)職業(yè)發(fā)展建議及職業(yè)道德規(guī)范 ···194
1．職業(yè)發(fā)展建議 ······································194
2．職業(yè)道德規(guī)范 ······································195
項(xiàng)目13 綜合案例
——詳情頁(yè)易拉寶設(shè)計(jì) 197
任務(wù)1 文明之光詳情頁(yè)的制作 ························198
任務(wù)2 雜志詳情頁(yè)設(shè)計(jì) ·································201
任務(wù)3 人工智能詳情頁(yè)設(shè)計(jì) ···························207
任務(wù)4 易拉寶設(shè)計(jì) ·······································206
展開(kāi)全部
InDesign CC2019版式設(shè)計(jì)——設(shè)計(jì)+制作+印刷+商業(yè)模版(第3版)(附微課視頻) 作者簡(jiǎn)介
從事包裝工程教學(xué)與科研工作二十余年 1、包裝標(biāo)準(zhǔn)化基礎(chǔ) 2005.10/ 21.3萬(wàn)字/中國(guó)輕工業(yè)出版社/專享主編，北京印刷學(xué)院精品教材 2、包裝概論 2007.4/35萬(wàn)字/印刷工業(yè)出版/第一副主編/國(guó)家精品教材 3、主編包裝設(shè)計(jì)師職業(yè)培訓(xùn)教材-包裝基礎(chǔ)知識(shí) 2009年/中國(guó)勞動(dòng)保障出版社 4、紙包裝設(shè)計(jì)與制作實(shí)訓(xùn)教程 第一主編/2008年北京市精品教材建設(shè)項(xiàng)目
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