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實用商務(wù)英語綜合教程(第2版)(第二冊) 版權(quán)信息
- ISBN：9787115453334
- 條形碼：9787115453334 ; 978-7-115-45333-4
- 裝幀：一般膠版紙
- 冊數(shù)：暫無
- 重量：暫無
- 所屬分類：>
實用商務(wù)英語綜合教程(第2版)(第二冊) 本書特色
知名學校，教材編寫體例新穎國家十二五規(guī)劃教材改版搭配全套教學PPT課件、聽力音頻、課文朗誦音頻、練習題答案聽說訓練和案例分析、語法和生詞均設(shè)計巧妙
實用商務(wù)英語綜合教程(第2版)(第二冊) 目錄
Unit 1 Import and Export 1
Listening and Speaking 2
Reading 5
Fast Reading 10
Case Study 15
Grammar and Usage 15
Practical Writing 21
Unit 2 Market Research 24
Listening and Speaking 24
Reading 27
Fast Reading 31
Case Study 35
Grammar and Usage 35
Practical Writing 41
Unit 3 Trade Fairs 43
Listening and Speaking 44
Reading 48
Fast Reading 52
Case Study 56
Grammar and Usage 56
Practical Writing 59
Unit 4 Public Relations 61
Listening and Speaking 61
Reading 64
Fast Reading 69
Case Study 73
Grammar and Usage 74
Practical Writing 81
Unit 5 E-commerce 86
Listening and Speaking 87
Reading 89
Fast Reading 95
Case Study 99
Grammar and Usage 99
Practical Writing 102
Unit 6 Business Advertising 105
Listening and Speaking 106
Reading 110
Fast Reading 115
Case Study 119
Grammar and Usage 119
Practical Writing 125
Unit 7 Business Cooperation 126
Listening and Speaking 127
Reading 130
Fast Reading 135
Case Study 139
Grammar and Usage 139
Practical Writing 144
Unit 8 Business Communication 146
Listening and Speaking 147
Reading 150
Fast Reading 155
Case Study 158
Grammar and Usage 159
Practical Writing 164
Unit 9 Business Negotiation 167
Listening and Speaking 167
Reading 171
Fast Reading 176
Case Study 179
Grammar and Usage 180
Practical Writing 185
Unit 10 Cross-border E-commerce 187
Listening and Speaking 188
Reading 191
Fast Reading 195
Case Study 199
Grammar and Usage 200
Practical Writing 205
Appendix I Vocabulary 212
Listening and Speaking 2
Reading 5
Fast Reading 10
Case Study 15
Grammar and Usage 15
Practical Writing 21
Unit 2 Market Research 24
Listening and Speaking 24
Reading 27
Fast Reading 31
Case Study 35
Grammar and Usage 35
Practical Writing 41
Unit 3 Trade Fairs 43
Listening and Speaking 44
Reading 48
Fast Reading 52
Case Study 56
Grammar and Usage 56
Practical Writing 59
Unit 4 Public Relations 61
Listening and Speaking 61
Reading 64
Fast Reading 69
Case Study 73
Grammar and Usage 74
Practical Writing 81
Unit 5 E-commerce 86
Listening and Speaking 87
Reading 89
Fast Reading 95
Case Study 99
Grammar and Usage 99
Practical Writing 102
Unit 6 Business Advertising 105
Listening and Speaking 106
Reading 110
Fast Reading 115
Case Study 119
Grammar and Usage 119
Practical Writing 125
Unit 7 Business Cooperation 126
Listening and Speaking 127
Reading 130
Fast Reading 135
Case Study 139
Grammar and Usage 139
Practical Writing 144
Unit 8 Business Communication 146
Listening and Speaking 147
Reading 150
Fast Reading 155
Case Study 158
Grammar and Usage 159
Practical Writing 164
Unit 9 Business Negotiation 167
Listening and Speaking 167
Reading 171
Fast Reading 176
Case Study 179
Grammar and Usage 180
Practical Writing 185
Unit 10 Cross-border E-commerce 187
Listening and Speaking 188
Reading 191
Fast Reading 195
Case Study 199
Grammar and Usage 200
Practical Writing 205
Appendix I Vocabulary 212
展開全部
實用商務(wù)英語綜合教程(第2版)(第二冊) 作者簡介
李玉萍， 商務(wù)英語聽說，中國財經(jīng)出版社 2005年 （參編） 國際商務(wù)談判，電子出版社 2008年 （副主編） 商務(wù)英語聽說（1、2冊）， 對外經(jīng)貿(mào)大學出版社 2009年（主編） 新編實用英語拓展教程（4）， 高教出版社 2010年（主編）
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