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財(cái)經(jīng)英語(yǔ)閱讀 版權(quán)信息
- ISBN：9787811179521
- 條形碼：9787811179521 ; 978-7-81117-952-1
- 裝幀：暫無(wú)
- 冊(cè)數(shù)：暫無(wú)
- 重量：暫無(wú)
- 所屬分類：>>
財(cái)經(jīng)英語(yǔ)閱讀 本書特色
《財(cái)經(jīng)英語(yǔ)閱讀》：21世紀(jì)全國(guó)高職高專財(cái)經(jīng)管理系列實(shí)用規(guī)劃教材
財(cái)經(jīng)英語(yǔ)閱讀 內(nèi)容簡(jiǎn)介
本教材共12章，內(nèi)容涉及國(guó)際經(jīng)濟(jì)全球化、貨幣市場(chǎng)、銀行業(yè)、保險(xiǎn)、財(cái)務(wù)管理、稅收、會(huì)計(jì)、審計(jì)等。每章由三個(gè)單元組成，每個(gè)單元含有學(xué)習(xí)目標(biāo)、導(dǎo)入、課文、閱讀技巧、注釋、專業(yè)詞匯表和習(xí)題。本教材內(nèi)容新穎，編排合理，生詞量及習(xí)題難度適中。
本教材適合高職高專院校審計(jì)、會(huì)計(jì)、金融等財(cái)經(jīng)類專業(yè)的學(xué)生使用，也可作為相關(guān)行業(yè)從業(yè)人員提高英語(yǔ)水平的培訓(xùn)教材。
財(cái)經(jīng)英語(yǔ)閱讀 目錄
chapter one economic globalization
text a introduction to economic globalization.
text b sub-prime mortgage crisis
text c financial crisis tests durability of globalization
chapter two money market
text a introduction to money market
text b money market mutual funds
text c fed announces new plan to help money market funds
chapter three banking,
text a introduction to banking
text b the banking industry in china
text c eu fudge on bank reform
chapter four investment
text a introduction to investment company
text b venture investment
text c how to make investment in stock market
chapter five insurance
text a introduction to insurance
text b risk
text c how to drive down the cost of car insurance
chapter six business management
text a introduction to managers and management
text b management by objectives
text c you can't learn management in a classroom
chapter seven financial management
text a introduction to financial management
text b the financial market
text c silent disaster tens of billions of dollars in financing arrangements are in trouble
chapter eight taxation
text a introduction to taxation
text b principle and types of taxation
text c the last tax-free christmas online
chapter nine accounting
text a introduction to accounting
text b financial statements of accounting
text c accounting ethic
chapter ten auditing
text a introduction to audit
text b audit report
text c who will protect public from leaders like enron's
chapter eleven marketing
text a introduction to marketing
text b marketing research
text c marketing strategies for fast-moving consumer goods
chapter twelve e-business
text a introduction to e-business
text b the advantages and disadvantages of e-commerce
text c e-business: opportunity or peril
財(cái)經(jīng)英語(yǔ)閱讀參考譯文
參考文獻(xiàn)
text a introduction to economic globalization.
text b sub-prime mortgage crisis
text c financial crisis tests durability of globalization
chapter two money market
text a introduction to money market
text b money market mutual funds
text c fed announces new plan to help money market funds
chapter three banking,
text a introduction to banking
text b the banking industry in china
text c eu fudge on bank reform
chapter four investment
text a introduction to investment company
text b venture investment
text c how to make investment in stock market
chapter five insurance
text a introduction to insurance
text b risk
text c how to drive down the cost of car insurance
chapter six business management
text a introduction to managers and management
text b management by objectives
text c you can't learn management in a classroom
chapter seven financial management
text a introduction to financial management
text b the financial market
text c silent disaster tens of billions of dollars in financing arrangements are in trouble
chapter eight taxation
text a introduction to taxation
text b principle and types of taxation
text c the last tax-free christmas online
chapter nine accounting
text a introduction to accounting
text b financial statements of accounting
text c accounting ethic
chapter ten auditing
text a introduction to audit
text b audit report
text c who will protect public from leaders like enron's
chapter eleven marketing
text a introduction to marketing
text b marketing research
text c marketing strategies for fast-moving consumer goods
chapter twelve e-business
text a introduction to e-business
text b the advantages and disadvantages of e-commerce
text c e-business: opportunity or peril
財(cái)經(jīng)英語(yǔ)閱讀參考譯文
參考文獻(xiàn)
展開(kāi)全部
財(cái)經(jīng)英語(yǔ)閱讀 節(jié)選
《財(cái)經(jīng)英語(yǔ)閱讀》共12章，內(nèi)容涉及國(guó)際經(jīng)濟(jì)全球化、貨幣市場(chǎng)、銀行業(yè)、保險(xiǎn)、財(cái)務(wù)管理、稅收、會(huì)計(jì)、審計(jì)等。每章由三個(gè)單元組成，每個(gè)單元含有學(xué)習(xí)目標(biāo)、導(dǎo)入、課文、閱讀技巧、注釋、專業(yè)詞匯表和習(xí)題。本教材內(nèi)容新穎，編排合理，生詞量及習(xí)題難度適中。本教材適合高職高專院校審計(jì)、會(huì)計(jì)、金融等財(cái)經(jīng)類專業(yè)的學(xué)生使用，也可作為相關(guān)行業(yè)從業(yè)人員提高英語(yǔ)水平的培訓(xùn)教材。
財(cái)經(jīng)英語(yǔ)閱讀 相關(guān)資料
插圖：技術(shù)和設(shè)備的依賴程度較低的產(chǎn)業(yè)。其衡量的標(biāo)準(zhǔn)是在生產(chǎn)成本中工資與設(shè)備折舊和研究開(kāi)發(fā)支出相比所占比重較大。4.The dominant role of developed countries in the process of economic globalization is reflected in the fact that it is they who determine the rules for international economic exchanges.發(fā)達(dá)國(guó)家在經(jīng)濟(jì)全球化過(guò)程中一直占據(jù)領(lǐng)導(dǎo)支配地位，它們的支配地位表現(xiàn)為國(guó)際經(jīng)濟(jì)交流規(guī)則是由它們來(lái)決定的。5.Under open economic conditions，the conflict between the realization of external economice quilibrium and that of internal economic equilibrium is a great constraint on the macroeconomicpolicies of developing countries，weakening their capacity of macroeconomic control and regulation.在開(kāi)放的經(jīng)濟(jì)環(huán)境下，內(nèi)、外部經(jīng)濟(jì)平衡的實(shí)現(xiàn)之間的沖突對(duì)發(fā)展中國(guó)家宏觀經(jīng)濟(jì)政策的實(shí)施是一大限制，它正在削弱發(fā)展中國(guó)家對(duì)宏觀經(jīng)濟(jì)調(diào)控的能力。6.The“sheep-flocking effect”and the“self-fulfilling mechanism”of monetary crisis existingin intemational financial markets will further strengthen the concussion suffered by developing countries.而國(guó)際金融市場(chǎng)中所存在的貨幣危機(jī)中的“羊群效應(yīng)”和“自我實(shí)現(xiàn)機(jī)制”會(huì)進(jìn)一步加深發(fā)展中國(guó)家的動(dòng)蕩。The effect of sheep flock：“羊群效應(yīng)”，也稱為“從眾心理”，是指管理學(xué)上一些企業(yè)的一種市場(chǎng)行為。經(jīng)濟(jì)學(xué)里經(jīng)常用“羊群效應(yīng)”來(lái)描述經(jīng)濟(jì)個(gè)體的從眾跟風(fēng)心理。羊群是一種很散亂的組織，平時(shí)在一起也是盲目地左沖右撞，但一旦有一只羊動(dòng)起來(lái)，其他的羊也會(huì)不加思索地一哄而上，全然不顧前面可能有狼或者不遠(yuǎn)處有更好的草。因此，“羊群效應(yīng)”就是比喻人都有一種從眾心理，從眾心理很容易導(dǎo)致盲從，而盲從往往會(huì)陷入騙局或遭到失敗。羊群效應(yīng)一般出現(xiàn)在一個(gè)競(jìng)爭(zhēng)非常激烈的行業(yè)上，而且這個(gè)行業(yè)上有一個(gè)領(lǐng)先者（領(lǐng)頭羊）吸引了大部分人的注意力，整個(gè)羊群會(huì)不斷模仿這個(gè)領(lǐng)頭羊的一舉一動(dòng)，領(lǐng)頭羊到哪里去吃草，其他的羊也去哪里淘金。self-fulfilling mechanism：自我實(shí)現(xiàn)機(jī)制。1992年歐洲匯率體系危機(jī)和1994年墨西哥金融危機(jī)的爆發(fā)，為貨幣危機(jī)理論的發(fā)展提供了現(xiàn)實(shí)的基礎(chǔ)。1996年奧波斯特菲爾德（Obstfeld）又系統(tǒng)地提出了“第二代貨幣危機(jī)模
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