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商務英語寫作 版權信息
- ISBN:9787566420428
- 條形碼:9787566420428 ; 978-7-5664-2042-8
- 裝幀:一般膠版紙
- 冊數:暫無
- 重量:暫無
- 所屬分類:>>
商務英語寫作 內容簡介
本書在編排時充分考慮了商務場景的實用性和學生的接受能力 ; 結構安排上力圖以多個角度、多種手段幫助讀者掌握商務英語應用的原則、方法和技巧。通過選取商務主題方面原汁原味的文章, 幫助學生豐富商務知識, 了解商務英語特點, 提高商務英語閱讀水平。對重點商務詞匯和知識作中文注解, 排除理解障礙, 幫助學生掌握專業詞匯。
商務英語寫作 目錄
Unit 1 Overview of Business Writing
1.1 Introduction
1.2 Academic Writing VS Business Writing
1.3 Styles of Business Writing
1.4 General Principles of Business Writing
1.5 General Process of Business Writing
1.6 Tips for Effective Business Writing
1.7 Summary
Unit 2 Notice
2.1 Introduction
2.2 Principles of Notice Writing
2.3 Layout of Notice
2.4 Types of Notices
2.5 Samples of Notices
2.6 Summary
Unit 3 Agenda
3.1 Introduction
3.2 Components of Agendas
3.3 Process of Agenda Writing
3.4 Tips for Agenda Writing
3.5 Key points of Agenda Writing
3.6 Samples of Agendas|§
3.7 Summary
Unit 4 Minutes
4.1 Introduction
4.2 Structure Of Minutes
4.3 Steps of Minutes Writing
4.4 Types of Minutes
4.5 Samples of Minutes
4.6 Summary
Unit 5 Memo
5.1 Introduction
5.2 Format of Memo
5.3 Rules of Memo Writing
5.4 Types of Memos
5.5 Samples of Memos
5.6 Summary
Unit 6 Business Report
6.1 Introduction
6.2 Components of Business Reports
6.3 Format of Business Report
6.4 Steps of Business Report Writing
6.5 Types of Business Reports
6.6 Samples of Business Reports
6.7 Summary
Unit 7 Cards
7.1 Introduction
7.2 Postcard
7.3 Invitation Card
7.4 Congratulation Card
7.5 Business Card
7.6 Samples of Cards
7.7 Summary
Unit 8 Company Profile
8.1 Introduction
8.2 Structure of Company Profile
8.3 Criteria of Company Profile I
8.4 Styles of Company Profiles
8.5 Tips for Company Profile Writing
8.6 Summary
Unit 9 Business Proposal
9.1 Introduction
9.2 Components of Business Proposals
9.3 Format of Business Proposal
9.4 Tips for Business Proposal Writing
9.5 Types of Business Proposals
9.6 Samples of Business Proposals
9.7 Summary
Unit 10 Business Social C0rrespondence
10.1 Introduction
10.2 General Structure of Business Social Letter
10.3 Layout of Business Social Letter
10.4 Letter of Thanks
10.5 Letter of Congratulation
10.6 Letter of Invitation
10.7 Letter of Apology
10.8 Letter of Recommendation
10.9 Summary
Unit 11 Trade C0rrespondence
11.1 Introduction
11.2 Letter of Complaint
11.3 Letter of Inquiry
11.4 Letter of Offer
11.5 Letter of Counteroffer
11.6 Letter of Booking
11.7 Letter of Shipment
11.8 Letter of Confirmation
11.9 Summary
Unit 12 Contract
12.1 Introduction
12.2 Components of Contracts
12.3 Format of Contract
12.4 Features of Contract Writing
12.5 Procedure of Drafting Contract
12.6 Main Types of Contracts
12.7 Samples of Contracts
12.8 Summary
Bibliography
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商務英語寫作 作者簡介
柯應根,巢湖學院外國語學院院長,教授,研究方向為英語教學,主編《新活力英語綜合教程》,發表《應用型本科高校大學英語教學改革的定位研究》《淺議如何才能做好英漢習語翻譯》等多篇論文。
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