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外貿英語函電:應用·技能·實戰·寫作 版權信息
- ISBN:9787564232368
- 條形碼:9787564232368 ; 978-7-5642-3236-8
- 裝幀:一般膠版紙
- 冊數:暫無
- 重量:暫無
- 所屬分類:>
外貿英語函電:應用·技能·實戰·寫作 內容簡介
作為一門融國際貿易和專業英語為一體的課程,外貿英語函電既要講授對外貿易業務各環節的基本核心知識,又要培養有關環節的英語表達能力,因此,培養既要有磋商業務,又能夠撰寫函電的應用性復合型人才成為企業的迫切需求。 《外貿英語函電》的編寫秉承轉變教育觀念,改革人才培養模式,注重職業崗位要求,按照應用為主,夠用為宜,貼近實際的原則而編寫。 《外貿英語函電》具有以下特色: (1)內容全面,體系規范; (2)結構新穎,欄目豐富; (3)學練結合,學以致用; (4)校企合作,接近實際; (5)教輔資源,配備齊全
外貿英語函電:應用·技能·實戰·寫作 目錄
前言
Chapter One Basic Knowledge of Business Letter Writing
Section One Introduction of Business Letter Writing
Section Two Layout of a Business Letter
Section Three Structure of Business Letter
Section Four Addressing Envelopes
Section Five Good Writing Principles
Section Six Some Rules of Good Writing
Section Seven Useful Words & Expressions
Section Eight Useful Sentences
Section Nine Exercises
Chapter Two Establishing Business Relations
Section One Introduction
Section Two Writing Guide
Section Three Specimen Letters
Section Four Useful Words & Expressions
Section Five Useful Sentences
Section Six Exercises
Chapter Three Status Inquiries
Section One Introduction
Section Two Writing Guide
Section Three Specimen Letters
Section Four Useful Words & Expressions
Section Five Useful Sentences
Section Six Exercises
……
Chapter Four Sales Promotion
Chapter Five Inquiries and Replies
Chapter Six Offers and Quotations
Chapter Seven Counteroffers
Chapter Eight Orders and Fulfillment
Chapter Nine Sales Confirmation and Purchase Contract
Chapter Ten Payment
Chapter Eleven Packing
Chapter Twelve Shipment
Chapter Thirteen Insurance
Chapter Fourteen Agency
Chapter Fifteen Complaints and Claims and Settlement
Chapter Sixteen E-mail, Fax and Telex
Appendix: Try Your Hand
參考文獻
Chapter One Basic Knowledge of Business Letter Writing
Section One Introduction of Business Letter Writing
Section Two Layout of a Business Letter
Section Three Structure of Business Letter
Section Four Addressing Envelopes
Section Five Good Writing Principles
Section Six Some Rules of Good Writing
Section Seven Useful Words & Expressions
Section Eight Useful Sentences
Section Nine Exercises
Chapter Two Establishing Business Relations
Section One Introduction
Section Two Writing Guide
Section Three Specimen Letters
Section Four Useful Words & Expressions
Section Five Useful Sentences
Section Six Exercises
Chapter Three Status Inquiries
Section One Introduction
Section Two Writing Guide
Section Three Specimen Letters
Section Four Useful Words & Expressions
Section Five Useful Sentences
Section Six Exercises
……
Chapter Four Sales Promotion
Chapter Five Inquiries and Replies
Chapter Six Offers and Quotations
Chapter Seven Counteroffers
Chapter Eight Orders and Fulfillment
Chapter Nine Sales Confirmation and Purchase Contract
Chapter Ten Payment
Chapter Eleven Packing
Chapter Twelve Shipment
Chapter Thirteen Insurance
Chapter Fourteen Agency
Chapter Fifteen Complaints and Claims and Settlement
Chapter Sixteen E-mail, Fax and Telex
Appendix: Try Your Hand
參考文獻
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